Foursquare ITP is partnering with Hampton Roads Transit (HRT) to develop a comprehensive system optimization plan (SOP) and the agency’s second transit strategic plan (TSP), as required by Virginia’s Department of Rail and Public Transportation (DRPT). Like many agencies nationwide, HRT has faced significant challenges since the COVID‑19 pandemic—including bus operator shortages, shifting travel patterns, and rising operating costs—all of which have made it difficult to deliver consistent, reliable service for riders.

The SOP provides a path forward by identifying how HRT can best use its limited resources. This includes evaluating low‑ridership routes and reinvesting service hours into high‑demand corridors to improve efficiency and system performance. The result will be a right‑sized local bus network that aligns scheduled service with actual operational capacity, reducing missed trips and improving day‑to‑day reliability.

Through a combination of innovative multimodal data analysis, objective performance evaluation, and clear visualizations, Foursquare ITP is developing a long‑term strategy that supports HRT’s financial sustainability and enhances regional mobility. An extensive public and stakeholder engagement process will ensure the plan reflects the needs and priorities of riders, community members, and local partners. HRT expects to begin implementing SOP recommendations as early as July 2026, paving the way for a more dependable and resilient transit system.

Solutions and Outcomes
  • Conducted extensive route‑level performance analysis to understand strengths and gaps across the network.
  • Developed short‑term service recommendations to improve the efficiency of HRT’s local bus network.
  • Currently leading comprehensive public and stakeholder engagement to ensure meaningful input and community‑driven decision‑making.